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Hundreds of people showed up to the unsanctioned event in October 2024, which didn’t just become the talk of the daily news, but created an ongoing celebrity lookalike phenomenon.

Suddenly, Chalamet was no longer the subject of a lookalike contest, he was competing in one.

Before the lengthy promotional tour for “A Complete Unknown” had begun, Chalamet was already making headlines when a New York City Timothée Chalamet lookalike contest went massively viral online.

Whether the contest was some clever grassroots conspiracy or just divine intervention, Chalamet’s awards campaign is partially indebted to the explosion of celebrity lookalike competitions.

Pasqual, a music video director played by Gutierrez, wants to spend more time with his pregnant partner, so he hires a lookalike to take his place at work.