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This show really tries to be as inclusive, emotionally speaking and experientially, as possible.

“Without the remembered past, you are experientially blind and basically what you experience is a bunch of noise.”

But in this age of expensive and overwrought world-building, it’s Ellison’s experiential care with well-worn material that delivers the goods.

Medtail joins another category of tenants intended to attract visitors known as experiential retail, which has also surged in popularity since the pandemic as people eager to amuse themselves among friends sought out group activities.

The recent growth in experiential retail combines the changing attitudes of shoppers with landlords’ need to fill space.