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He admitted that at times it felt "as if Africans don't matter, or it's as if their faith is seen as a little bit below par, or counterfeit, and should not be taken seriously".

As with any popular item, counterfeits have made their way onto the market.

"People are really interested in a bargain or finding a bespoke piece so we're researching whether people are coming across counterfeits or fake goods," she said.

Making the situation more complicated is that the unorganised sector is well-known for making counterfeit shoes of big brands.

That term covers a number of different counterfeit versions of anti-anxiety medications, which make users feel spaced out and relaxed.