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With “The New Jim Crow,” Michelle Alexander made legible to the public the deep and enduring systems of anti-Blackness that were so powerfully obscured during the so-called colorblind era.

In practice, that would bar employers from speaking openly in favor of a diverse workforce; establishing mentorship programs that voluntarily connect underrepresented minorities; and crafting colorblind hiring or admissions policies that aim to draw in more non-white applicants.

“We will keep suing them until they adopt colorblind admissions and rid themselves of every last vestige of these odious and discriminatory practices.”

Scholars and data suggest the private sector is far from colorblind, and have raised concerns about the orders' implications beyond the federal workplace.

"We will forge a society that is colorblind and merit-based," he said.